Michael Moore's purposefully controversial and politically polarizing documentary Capitalism: A Love Story was distributed by Overture Films and wound up in 7th place. It went wide into 962 theaters this weekend after opening on September 23rd in a limited release of 4 theaters. The pic about the financial crisis made $1.6M Friday and $2M Saturday (+33%) for a $5M weekend and $5.4M cume. Just for comparison purposes: Moore's most recent Sicko did $4.4 mil its opening weekend from only 441 theaters (and that was with him guesting on The Tonight Show and announcing he'd been subpoenaed by the Bush administration for the health care documentary). And his Fahrenheit 9/11 did $23.9M its opening weekend from 868 venues.) So, as much as the left loves Moore, and the right detests him, and he always uses the ensuing controversy to self-promote, the money angle is only what interests me. The fact is that Capitalism: A Love Story looks like its domestic total will fail to crack $20M and end up his worst performing film since his Oscar-winner Bowling For Columbine in 2002.
Marknaden har talat!
Till min stora glädje läser jag här att Michael Moor(on)'s senaste stycke ser ut att bli en rejäl flopp... Marknaden har talat! :-)